This is a reprint of a previously published work. It deals with good mangement based on action and the judgment of the individual manager on deciding. BEYOND THE HYPE gets past the verbiage to reveal how things actually get done in organizations. Good management, maintain the authors, comes from. Beyond the Hype: Rediscovering the Essence of Management By Robert G. Eccles and Nitin Nohria /12 – Beard Books – Paperback – Reprint.
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Please try again later. Shunning the latest concepts, the authors argue, managers do today what they have always done: Great leadership is achieved by targeting appropriate actions, communicating it using simple and inspiring rhetoric and then getting it done. Despite the proclamations of publicity-conscious consultants and revenue-hungry book publishers, the essence of management remains what it has always been: Using and Understanding Rhetoric 2.
The book’s first section posits that management relies on a classical definition of rhetoric. Managers live in a universe where language is used not only to communicate but also to persuade and to create.
It acts as a powerful force that is always at work in an organization. Almost every situation a manager faces during the course of his or her day has something to do with rhetoric: In each, managers wrestle with language in their quest to find solutions and the correct courses of action. Second, despite the “flavor of the month” phenomenon common ghe our organizations, every decision revolves around meeting short-term objectives while retaining long-term flexibility.
Finally, managers depend on their people. Their ability to recognize unique talents and abilities plays a direct role in the success of their plans and ventures. This is a book of uncommon wisdom.
In my mind it is a sin that it has been allowed to go out of print. Good management comes from targeting correct action and communicating it to the proper people. The formula does not change. It is a message that any serious manager should read and cement into the cornerstone of his or her managerial style.
Beyond the Hype: Rediscovering the Essence of Management
Eccles and Nitin Nohria does redoscovering live up to the promise of its title. The authors’ fear page 4 that managers will be unable to “harness” new information could have been greatly alleviated had they explained their concepts better. This book is another example of academicians attempting to find something new under the sun or to break forth with a new twist to an old idea that will have a significant affect on the outcome of human events, at which they fail to do.
They continue the common theme of all business writers of esssence in a new era of change which they themselves note on page 20 with the idea that things are different than they used to be and that the challenges of the future will be greater than those of esence present or the past though they do caution the reader that this has always pf the case.
There is much repetitive discussion throughout the book about the importance of rhetoric surprise, how what Leaders say and the way off say it has an influence on their followers and the outcome of any enterprise and taking robust action as if everyone actually believed that thw could just sit on their hands and collect their paychecks lest the sleepy-headed or bored-to-tears reader should forget.
A good number of pages are dedicated to telling the reader what should be done and what the problems are according to the authors, but very little on how or what to do to overcome these somewhat obvious hurdles. Little processed wood pulp is expended on what leaders need do to motivate their followers and how they can improve their leadership skills.
One person found this helpful. Since I am the mwnagement to review this book, I must assume that this book has never gotten the recognition that it deserves. It is from my point of view one of the dozen most useful books on management that I have run across. Combining this with Sayle’s The Working Leader will allow someone who is seriously interested to appreciate the real work of the manager.
This probably isn’t a page turner for most readers, but it redkscovering for me. It is demanding and thought provoking. Yes, insight does require work.
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Beyond the Hype
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Beyond the hype : rediscovering the essence of management – Ghent University Library
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